Reading Time: 5 minutes This piece is an excerpt from our download, The Complete Guide to Organizational Storytelling. Organizational storytelling for employer brand is a forward-thinking strategy for showing talent audiences what it’s really like to work at a company. Employer brand specialists serve the world in hugely essential
Reading Time: 4 minutes This piece is an excerpt from our download, The Complete Guide to Organizational Storytelling. Company cultures are always evolving. In the past two years alone, organizations needed to culturally adjust to a global pandemic, a national racial reckoning, industry talent shortages, and market fluctuations. As
Reading Time: 2 minutes Organizational storytelling surfaces important cultural moments and corporate decisions that impact people, and uses those stories to engage the audiences interested in your culture. In The Complete Guide to Organizational Storytelling, you’ll master how to source stories from employees and leaders throughout entire company. Communicate
Reading Time: 6 minutes The best employer branding videos build a connection between a brand, candidates and employees within mere minutes. Videos enable that bond and brand affinity to happen faster and more effectively than any other media. Since your employer brand content needs to cover a wide variety
Reading Time: 5 minutes Your company-wide conference is coming up. What’s the best way engage employees at all-hands meetings? If it’s virtual, you know you need to bring it. Likewise, if you’re finally flying in the entire team for training and bonding, the stakes are high. Either way, you’ve got
Reading Time: 2 minutes Our new guide shows you how to create employee spotlights that shine a light on your team members for employee and candidate engagement! Shine a spotlight on team members Employee Spotlights bolster employee engagement and raise your cultural profile among candidates. But they can be so much
Reading Time: 10 minutes Employer branding for government contracting is different than creating employer brand content for a commercial business. You’ll uncover a treasure trove of employee stories tied to mission and purpose, which is a recruitment marketer’s dream. However, this industry has unique challenges for communicating culture to
Reading Time: 13 minutes The “talent tsunami” is here. Anywhere from 20-50 percent of employees are looking for new jobs or are planning to quit once the pandemic is behind us, experts estimate.* (The largest study, Edelman Data x Intelligence’s Work Trend Index survey, has this number at 40
Reading Time: 9 minutes Stories Incorporated is proud to have developed award-winning recruitment marketing and employer branding content for some of the world’s leading brands. Of course, the stories we uncovered from employee storytellers have been the building blocks of the content that has been recognized. Without employees’ compelling
Reading Time: 6 minutes Learn how companies can celebrate Pride month and show support for LGBTQ+ team members in June and all year long, using employee stories. Amplifying LBGTQ+ voices should be a year-round element of your employer brand strategy. Rather than saying you have an inclusive workplace, stories
Reading Time: 9 minutes The mental health crisis is a growing epidemic: 1 in 5 U.S. adults experience a mental illness in a given year. And globally, mental health disorders cost businesses $2.5 trillion annually. To combat this epidemic, companies are embracing progressive new benefits supporting employee mental wellness.
Reading Time: 12 minutes This breakdown for culture communicators on how to go viral on LinkedIn is a companion to our popular piece, Tips for Trending on LinkedIn. Admit it: you’ve had LinkedIn envy. We all have. We’ve felt it when someone else perfectly puts what we wish we