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Author: storiesincorporated

employer branding for remote culture

Employer branding for remote and hybrid culture needs real stories

Reading Time: 7 minutes Effective employer branding for remote and hybrid culture requires real stories from employees who are working, and thriving, remotely. Employees are working remotely and want to stay remote. Candidates think not having the option is a dealbreaker. And, having the choice on when to come

employee stories and values

Employee stories show values in action

Reading Time: 4 minutes Engage employees and recruit candidates with storytelling from your team. Employee stories show values in action internally and externally. This piece is an excerpt from our content guide, Activate Your Employee Value Proposition with Stories. Employee stories that embody the company’s values, cultural statements and

Lockheed Martin Case Study

Lockheed Martin Case Study

Reading Time: 4 minutes Stories Incorporated captured employee stories that activated an Employee Value Proposition and pillars — learn more in our Lockheed Martin case study. Lockheed Martin, an aerospace innovator and global defense contractor, developed a traditional Employee Value Proposition (EVP) and achieved great results. After gathering extensive

best employee value propositions

The best Employee Value Propositions have this in common

Reading Time: 7 minutes The best Employee Value Propositions (EVP) and cultural statements use real employee stories to validate and activate these words for their candidates and employees. This piece is an excerpt from our content guide, Activate Your Employee Value Proposition with Stories. Employee Value Propositions (EVPs) are

Employee Value Proposition Guide

Employee Value Proposition Guide

Reading Time: 2 minutes Download our Employee Value Proposition Guide and start activating your EVP with stories! EVP statements are useful and important guideposts to building your employer brand. Yet, EVPs and the pillars that support them often mean a lot more to the people who created it than

diversity and inclusion webinar

Webinar On-Demand: Champion Diversity and Inclusion with Stories

Reading Time: 2 minutes Access (on-demand!) Stories Inc.’s diversity and inclusion webinar with AstraZeneca’s employer brand and inclusion experts. Arrastene (EJ) Henry II, US Head of Inclusion and Diversity at AstraZeneca, and Jade Harper, AstraZeneca’s Employer Brand Manager joined Jill Shabelman of Stories Incorporated for an insightful and tips-filled diversity and inclusion webinar. They shared

portrait of woman smiling

5 DEI content strategy tips to earn employee and candidate trust

Reading Time: 9 minutes We’re sharing our top five tips for developing a DEI content strategy that connects with candidates and employees, and proves your real commitment. We’ve worked with some of the most progressive companies to create content that supports their diversity, equity and inclusion (DEI) commitment and


Who do people trust most in 2021? Employees.

Reading Time: 7 minutes It’s no surprise to us that the data shows that the group people trust most in 2021 is employees. The 2021 Edelman Trust Barometer and its recent special reports (namely, The Belief-Driven Employee, Trust – The New Brand Equity, and Business and Racial Justice in