Reading Time: 5 minutesThe Stories Inc. team constantly reads career sites, from Fortune 500 companies to mid-sized organizations. A team member read over 250 careers sites, page by page, over one summer! After reading all of that content, from pages to subpages, and watching all of the videos,
Reading Time: 7 minutesStories Inc. has created culture content for countless career site projects. Whether you’re relaunching, refreshing, or starting from scratch, we’ve seen it all. We’re sharing the best way to tackle content for a career site project based on more than a decade of experience. While
Reading Time: < 1 minuteStock photos and job listings? We’re challenging you to take your careers site to the next level. We’ve created content for countless careers sites across industries. From complete content overhauls, to updates for specific needs, we have helped organizations deliver content that resonates with candidates
Reading Time: 3 minutesTalent Marketing, we love you and all you do for companies and candidates. Let us count the ways (here’s four). At the TA Week conference, we heard from a variety of speakers that ultimately taught us how we can further our impact as practitioners and leaders
Reading Time: 2 minutesCandidates need more than value statements on a career site to evaluate whether your culture is right for them. Employee testimonials aren’t helpful, either. Bring company culture into focus with stories. Specific, insightful employee stories allow candidates to make informed opt in and out apply decisions.
Reading Time: 2 minutesEmployee stories can grab attention and inform candidates at the same time. With just a few words or an image, some stories get to the heart of what it means to work at your organization. And those quick but powerful stories are ideal social recruiting content. This week,
Reading Time: 5 minutesThe best company culture videos don’t just tell—they show the authentic employee experience. Company culture videos have become a crucial tool for attracting talent. These videos offer a genuine glimpse into what it’s like to work at your company, helping candidates make well-informed decisions about
Reading Time: 6 minutesWhen candidates search social media to learn about your company, what will they find? Give candidates the information they are seeking on your social channels with social media recruiting hashtags. Hashtags that combine your company name with #lifeat, #jobsat or #workat (e.g. #lifeatGoogle) give insights
Reading Time: 4 minutesYou need content ideas. And at Stories Inc., we’ve developed thousands of pieces of employee story content that candidates love. So, we have decided to share with you what is best resonating with candidates, and what tactics are successful for our customers. It’s all inside our free
Reading Time: 7 minutesIt’s the time of year when Stories Inc. reflects on two questions: What has inspired us this year? How have we improved as recruitment marketers? Because uncovering important and compelling stories that communicate culture is our job, there is no shortage of sources of inspiration. Our
Reading Time: 2 minutesSometimes it’s easy to uncover a team value proposition. When you interview for specific stories, themes emerge about the employee experience. This happened at Interactions, a rapidly growth AI company. Stories uncovered the stories of Interaction’s scaling sales team, and got to the heart of
Reading Time: 4 minutesWhen Stories Inc. creates recruitment marketing content for our clients, it doesn’t matter if the content is merely viewed. Above all, your recruitment marketing content should influence the right person to take the next step in the consideration phase as a candidate applying to your