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Author: storiesincorporated

Workplace gender equality eBook

Reading Time: < 1 minute Storytelling for Gender Equality With our friends and partner, Fairygodboss, we published an ebook: How Storytelling in Recruitment Marketing will Help Achieve Gender Equality in the Workplace. In it we detailed how real women and companies are working to close the gender gap and inequality

TVP means Team Value Proposition

Reading Time: < 1 minute Employee stories brings employee value propositions (EVPs) to life for candidates. And that’s where TVP comes in. TVP means Team Value Proposition. Creating a TVP and specific team content shows how the EVP permeates through the entire organization. It’s powerful proof that you are who

Sabbaticals at Intel: space to answer life’s questions

Reading Time: 7 minutes We asked Raj Suri, Employer Brand Strategist for Intel, to share his #StorytellerMoment in this guest post. If you’d like to learn more about Intel’s culture and open roles, visit here. Thanks, Raj, for sharing your experience! I left work for 2 months.  During that

What recruitment marketing content do I need for my chatbot?

Reading Time: 4 minutes This post is an excerpt from The Complete Content Guide to Fuel Your Recruitment Marketing Technology. Download the guide. You’ve gotten the green light to add a chatbot to your recruitment marketing tech toolkit. Congrats!  Where career sites give rich insight into culture for candidates

EBOOK: Fuel your recruitment marketing technology

Reading Time: 2 minutes When you’re checking out all the cool tools that will improve your candidate experience, don’t forget that recruitment marketing content powers your tech and converts candidates. We created The Complete Content Guide to Fuel your Recruitment Marketing Technology so you can get the most out

Summer Fridays and company culture

Reading Time: 2 minutes Does A Shorter Work Week Help Productivity and Culture? Inspired by the success of our Summer Fridays, we are exploring a similar idea this fall. We are closing the office at noon twice a month on Fridays to further test out a shortened work week

Your recrutiment marketing secret weapon

Your recruitment marketing secret weapon

Reading Time: 4 minutes Psst: it’s employee stories. With the tight talent market and the swell of uninspiring content for candidates out there, there’s a real opportunity and need for all of us to get better at content and recruitment marketing basics:  Understanding our audience Creating content that engages

The best recruitment marketing content tips and examples

Reading Time: 7 minutes We love our work. Because each one of our clients has a distinct culture, every project takes on a life and story of its own and contributes to our growth as recruitment marketers. And while every story provides candidates with insight, some do the job

How to Choose a Filming Location for a Culture Video

Reading Time: 8 minutes There are three critical technical aspects to filming a corporate culture video: audio, lighting, and your background.  When one of these is off, your video has the potential to be hard to hear, a little in the dark (or too much in the spotlight), and

Take this off your career site!

Reading Time: 2 minutes We are serving our clients (sometimes hard hats are required) and fostering a sense of community among our employer branding friends. This community extends to tips for you on what to take off your career site, and what candidates will love if you add. Tips