Reading Time: 7 minutesStories Inc.’s Head of Marketing shares tips from traditional marketing that give social media recruiting content an advantage. This is the second piece in our series on ways recruitment marketers pros can create exceptional content that breaks through the noise. Recruitment marketing on social media is
Reading Time: 5 minutesAttract veteran talent with the best recruitment marketing for veteran hiring. Use these strategies and content in your veteran hiring initiatives. More and more organizations have discovered the competitive advantages of adding veteran talent to their teams. It’s not just the courage, commitment and character
Reading Time: 9 minutesStories Incorporated is proud to have developed award-winning recruitment marketing and employer branding content for some of the world’s leading brands. Of course, the stories we uncovered from employee storytellers have been the building blocks of the content that has been recognized. Without employees’ compelling
Reading Time: 5 minutesYour company-wide conference is coming up. What’s the best way engage employees at all-hands meetings? If it’s virtual, you know you need to bring it. Likewise, if you’re finally flying in the entire team for training and bonding, the stakes are high. Either way, you’ve got
Reading Time: 6 minutesThe best employer branding videos build a connection between a brand, candidates and employees within mere minutes. Videos enable that bond and brand affinity to happen faster and more effectively than any other media. Since your employer brand content needs to cover a wide variety
Reading Time: 4 minutesThis piece is an excerpt from our download, The Complete Guide to Organizational Storytelling. Company cultures are always evolving. In the past two years alone, organizations needed to culturally adjust to a global pandemic, a national racial reckoning, industry talent shortages, and market fluctuations. As
Reading Time: 9 minutesWe’re sharing our top five tips for developing a DEI content strategy that connects with candidates and employees, and proves your real commitment. We’ve worked with some of the most progressive companies to create content that supports their diversity, equity and inclusion (DEI) commitment and
Reading Time: 6 minutesWe were delighted to speak at World Employer Branding Day. Our session was titled The Future of Employee Storytelling: What current trends are telling us. Read on to learn what employer branding content trends are becoming best practices, plus what we see in the future for the employer branding profession.
Reading Time: 10 minutesPublic relations and traditional marketing experts are using their crisis communications best practices during the COVID-19 pandemic. Recruitment marketers, likewise, should be employing crisis comms strategies to best communicate to candidates their organizations’ response to the virus, and how it impacts candidates considering your company
Reading Time: 9 minutesInnovative and empathetic ways companies can support working parent employees during the pandemic, with stories of what’s working now. At 9 a.m. this morning, all 5 people in my house were on Zoom calls. The two adults had work meetings, and the three kids had
Reading Time: 4 minutesSome companies are starting to bring their team members back to offices and job sites. But, the workplaces they’re returning to look very different. In fact, the employees themselves look different, too, sporting masks, longer hair, and more signs of these times. We’ve all changed,
Reading Time: 6 minutesStories of working mothers in COVID-19 have been powerful proofs of culture in 2020. Collectively, we add those stories to our Stories of the Year series. We’ll be sharing more compelling stories that reveal culture here on the blog and on our LinkedIn page throughout