Reading Time: 12 minutes This breakdown for culture communicators on how to go viral on LinkedIn is a companion to our popular piece, Tips for Trending on LinkedIn. Admit it: you’ve had LinkedIn envy. We all have. We’ve felt it when someone else perfectly puts what we wish we
Reading Time: 11 minutes We’ve updated this popular post with 2022 LinkedIn insights and we’ve also added a companion piece, How to Go Viral on LinkedIn. The Stories Inc. team wanted to trend on LinkedIn for our key hashtags. After research and implementing strategies, we did it! Here are
Reading Time: 6 minutes The best Employee Value Propositions (EVP) and cultural statements use real employee stories to validate and activate these words for their candidates and employees. This piece is an excerpt from our content guide, Activate Your Employee Value Proposition with Stories. Employee Value Propositions (EVPs) are
Reading Time: 9 minutes Employee story content is the best recruitment marketing content, period, and should be part of your always-on recruitment marketing content strategy. Stories from team members are not a once-in-a-while project, or idea for an individual campaign. They’re not a “nice to have” within your culture
Reading Time: 9 minutes Candidates look to company social media channels to learn about culture. Employees are engaged when they’re invited to share their stories in social. Then, they’re inspired (and re-recruited) by social posts that reflect what’s great about working at your company. However, during hectic seasons or
Reading Time: 7 minutes Stories Inc.’s Head of Marketing shares tips from traditional marketing that give social media recruiting content an advantage. This is the second piece in our series on ways recruitment marketers pros can create exceptional content that breaks through the noise. Recruitment marketing on social media is
Reading Time: 6 minutes In order to fully celebrate diversity and inclusion, your culture content needs to be … Timely and timeless Personal and universal Segmented and inclusive … and none of those are mutually exclusive! As long as your culture content honors the diversity of your team members
Reading Time: 7 minutes If your company is working on an employer brand update or new EVP, your recruitment marketing efforts can’t be on pause. Get employee stories for content now. They’ll serve your employer brand later, too. The future of work — distributed teams, hybrid work, a focus
Reading Time: 9 minutes The best employer branding videos, all featuring employee stories for activating employer brand and revealing real culture. Here’s your ultimate list for 2022. Employee stories are the best tools for activating your employer brand across channels and bringing your employee value proposition (EVP) to life.
Reading Time: 2 minutes In Vivid Color: Real Employee Photography Reveals Your Employer Brand Experts from Stories Incorporated and exaqueo show you why real employee images and stories are critical to communicating a strong employer brand. And, they show you how to best capture culture. The candidate and employee
Reading Time: 6 minutes Stories Inc. team members Christy Coluccio and Jessica McFadden outlined strategies for attracting female candidates in their LinkedIn Live. Here are the top takeaways. The latest Bureau of Labor Statistics jobs data is deceptively optimistic for women in the workforce. The U.S. economy added 678,000
Reading Time: 6 minutes We recently welcomed Shannon Edwards to the team as a Project Manager, Content Strategist and Diversity and Inclusion subject matter expert. Prior to joining Stories Inc., Shannon worked with an in-house media team to create employer branding content. Here’s advice from Shannon on why you