Reading Time: 4 minutesFor over 14 years, Stories Inc. has been our industry’s expert partner in employee storytelling and recruitment marketing. We’ve consistently uncovered substantive stories about culture, from interns to executives, across all industries. Our team has created thousands of videos that reflect your brand, celebrate your
Reading Time: 4 minutesYou need content ideas. And at Stories Inc., we’ve developed thousands of pieces of employee story content that candidates love. So, we have decided to share with you what is best resonating with candidates, and what tactics are successful for our customers. It’s all inside our free
Reading Time: 2 minutesGet new employer branding content ideas for 2021! The world has drastically changed, and that means your content needs to reflect the new reality. It’s time to show candidates what it’s like to work at your company today. Significantly, you need to share how your
Reading Time: 11 minutesIt’s a great time to be in employer branding. Storytelling has never been more central to how companies attract, engage, and retain talent. And, employer brand leaders are rising to the moment with bold, creative content strategies that break the mold. In 2026, we’re seeing
Reading Time: < 1 minuteBest Company Culture Videos There’s plenty of company culture videos out there, and while this isn’t the definitive BEST list, these are some of our favorites. Content Strategist at Stories Inc. We brought on a new teammate! Anna Lippe has joined the Project team as
Reading Time: 11 minutesAn office photoshoot does more than fill your website or social feeds—it builds trust, fosters connection, and strengthens your employer brand. In a time when candidates crave authenticity, real employee photos are far more impactful than stock images. Planning a photoshoot involves more than meets
Reading Time: 6 minutesSmart marketers outsource content creation to reach their recruitment marketing, employer brand, and culture communication goals. Keep reading to learn why. According to a 2023 Content Stadium survey, 85% of social recruiting respondents reported that they faced challenges when creating content (images and videos). 44%
Reading Time: 5 minutesGood talent marketing content shows candidates what it’s really like to work at a company, and reinforces culture for employees. Great talent marketing content can be adjusted and repurposed to tell a single story multiple ways. And the secret to such versatile content is, you
Reading Time: 6 minutesCareers sites are underrated. Considering it’s one of the first places candidates visit on their journey with you, leaving a lasting impression is one of the most important things your career site needs to do. But, most sites still use stock photos and long-winded text
Reading Time: 7 minutesStories Inc. has created culture content for countless career site projects. Whether you’re relaunching, refreshing, or starting from scratch, we’ve seen it all. We’re sharing the best way to tackle content for a career site project based on more than a decade of experience. While
Reading Time: 5 minutesNo matter how much B-roll you film, you can never have too much. While people telling stories is ultimately what drives our style of videos, B-roll and graphics make them more engaging. Working with your filming team on a plan for capturing better B-roll will