Reading Time: 7 minutesStories Inc. co-founder Scott Thompson shares his core beliefs on leadership during crisis, and why doing everything possible to avoid layoffs is of utmost importance. Watching the Great Financial Crisis of 2008 unfold—from my then perspective as a second-year MBA student—made a lasting impression on
Reading Time: 6 minutesCOVID-19 is causing us to change the ways we find and share stories. Currently, all of us in employer brand and recruitment marketing are rethinking our approaches to content creation and promotion. The way we produce content is also changing. With the move to remote
Reading Time: 7 minutesStories of teams show the candidate valuable information that they wouldn’t get from a job description alone. It’s the best way to promote your talented team in a way that candidates will trust. In this post, we use our Stories Inc. Project Team’s content to show you the impact.
Reading Time: 6 minutesHaving an unlimited vacation policy is very cool of you. It’s a hallmark of a progressive company. On it’s face, it seems like a great idea. Surely, this new policy will recharge your team and empower employees, all while promoting a culture of trust. Stories
Reading Time: 14 minutesHow is your company communicating with Gen Z in the workplace? Born between 1995 and 2012, Gen Z makes up almost a quarter of the U.S. population and is on track to be the most diverse generation in U.S. history. Right now, the oldest Gen
Reading Time: 7 minutesYour leaders are some of your most effective brand ambassadors, recruiters, and company culture champions. A well-crafted leadership story series brings their experiences, insights, and values to a wide audience—prospective employees, customers, or internal teams. There’s never been a better opportunity to showcase your leaders
Reading Time: < 1 minuteEver wonder what it’s like to work with us? Yes, we uncover compelling stories from every person, every time. Yes, we create engaging content that moves your audiences. And yes, we deliver a channel-optimized content library: dozens of videos, photos and more. But, it’s also
Reading Time: 5 minutesSometimes better than a job description, a Day in the Life video uses employee stories to communicate on the job reality and convert candidates. A Day in the Life Video (DITL) is a must-have in your employee storytelling content library to attract top talent. Candidates
Reading Time: 3 minutesWe are constantly working with our clients to find more and more creative ways to bring employee stories to life. After 13 years, we’ve seen culture storytelling evolve as critical in talent attraction and employee engagement strategy. For a group of video creators like us,
Reading Time: 4 minutesWhen we interview employees and leaders for stories, it’s always a conversation. Yes, we have a map; we know who we are interviewing and why. We’re prepared with good questions to elicit real experiences and stories. But, our clients love us because we always leave
Reading Time: 10 minutesEmployer branding has never moved faster. Talent leaders are navigating ever-changing corporate priorities, higher candidate expectations, and more pressure to prove impact. The space is evolving quickly — and no one has time to figure it out alone. That’s why employer branding communities have become
Reading Time: 8 minutesIn a talent market where attention is scarce and competition is fierce, your employer brand can’t afford to blend in online. Enter: social-first video. It’s not just another format. It’s a mindset shift that meets candidates exactly where they are, with content crafted to stop