Reading Time: 2 minutes Think you can communicate your workplace culture in less than a minute ? You can … as long as you use employee story videos. Our guide, Culture in 60 Seconds or Less, will show you how short videos communicate culture. Kickstart your own content creation!
Reading Time: 4 minutes Stories Inc. co-founder Scott Thompson explains why non-cookie-cutter mission statements and culture content help candidates self-select into or out of your unique company mission. I heard a podcast interview with Matt Mullenweg, CEO of Automattic and creator of WordPress, and I loved his take on
Reading Time: 11 minutes Innovating in the face of a pandemic and developing employee stories content virtually: the Philips case study from Stories Incorporated. Philips is a global leader in health technology. 130-years ago, the company’s first products were light bulbs, then expanded to consumer technologies. Today, Philips focuses
Reading Time: 7 minutes You CAN deliver fantastic recruitment marketing in 2021. Blend virtual and in-person storytelling best practices in the year ahead. With coronavirus vaccines rolling out around the world, it feels like there’s a light at the end of the pandemic tunnel. However, despite the hope that
Reading Time: 5 minutes There are a thousand reasons to thank and publicly recognize your employees right now. As COVID-19 continues to impact our personal and professional worlds, everyone is working especially hard to keep it together while still moving forward. We can all use a reason to celebrate
Reading Time: 4 minutes Candidates are looking for an employer with values that align with their own, and they want to see that the work they’ll be doing helps a greater purpose. So, it’s necessary to help candidates connect to company mission. Achieve that connection by communicating your company
Reading Time: 10 minutes The best company careers blogs not only build candidate engagement and drive traffic. They also convert passive seekers into candidates, talent community subscribers, fans of your employer brand, or all of the above. Ultimately, a careers blog is a great channel to give culture clarity
Reading Time: 9 minutes Candidates are looking to find out what it’s really like to work at your company. And, they’re not going to take your word (or words on your website) for it. They need hard evidence of your employee experience and culture. This has always been the
Reading Time: 5 minutes Stitch Fix’s early focus on creating value for all stakeholders, especially its vendor partners, benefitted Stitch Fix in a very tangible way when the pandemic hit. For CEO Katrina Lake, it’s one of many examples that validates her belief that stakeholder value is shareholder value.
Reading Time: 6 minutes Happy Black History Month! February is a wonderful time to honor Black history and people, especially within your company. Be a part of this national celebration and celebrate Black History Month with stories from team members. However, amplifying the voices of Black employees and addressing
Reading Time: 5 minutes We watch a ton of recruitment marketing videos (and not just the ones we create for our clients on the daily), and we consume a great deal of corporate diversity and inclusion content. Lately, we have been watching a lot of culture videos that try
Reading Time: 5 minutes Culture communicators, it has been a year. At every turn, the actions of our companies have either reflected our values or reinvented them. You’ve had to understand and communicate organizational change in an uncertain world, all while going through your own terrible experiences personally. Amongst