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Author: storiesincorporated

What is employer branding?

Reading Time: 7 minutes The way to attract talent has changed, and the key lies in understanding what is employer branding. As candidates act more like consumers, you must adapt your talent attraction and engagement strategies.  Communicating the employee experience to candidates, served up at the right time to

creating-content-remotely

9 examples of companies creating content remotely

Reading Time: 8 minutes We can appreciate the work that went into these examples of companies creating content remotely. And that’s because we at Stories have been creating content libraries from virtual interview sessions for our clients non-stop since covid hit.  With more team members working remotely, some companies

The best employer branding podcasts: listen and learn

Reading Time: 6 minutes When screen fatigue sets in, change the channel, literally, and turn on a podcast. Your ears and mind will be opened by new strategies and stories from innovators in the talent marketing industry. Start with some of our favorite employer branding podcasts.  The Employer Branding

How to capture employee stories remotely

Reading Time: 5 minutes Our Virtual Story Session offering was born out of an unprecedented time. During the early days of the pandemic, instead of hopping on a plane to interview, we started shipping a box of video gear to our storytellers’ homes.  Years later, we’re still capturing employee

#tbsummit

Talent Brand Summit recap and insights #TBSummit

Reading Time: 5 minutes We were excited to attend and honored to sponsor the 2020 Talent Brand Summit, held virtually July 7-9. Using a 1980’s video game theme, the 2020 summit focused on knowledge sharing and “leveling up” your talent branding game. There were interesting speakers, informative breakout sessions

5 tips to create video content from remote employees

Reading Time: 5 minutes Yes, you can create video content from remote employees that is high-quality, visually compelling and tells great employee stories. Employee stories provide the best culture content and give the clearest insight into what it’s really like to work at your company. However, when you and

The employee engagement and talent brand connection

Reading Time: 3 minutes This post is an excerpt from our downloadable guide to content marketing & employee stories for employee engagement and talent brand. Employee engagement and talent brand have historically beenviewed as separate initiatives, each living under the purview ofdifferent roles within companies. While the employee engagementand talent

woman planning social content

WORKSHEET: Recruitment marketing content plan

Reading Time: 2 minutes Getting your employer brand and recruitment marketing content plan in order is essential. Whether you are focused on improving the candidate experience, relaunching your careers site, or proving your employer value proposition to candidates, you need compelling employee story content. So how do you start

Why you need stories in employer branding right now

Reading Time: 6 minutes At Stories Inc, we are often asked why we focus so intently on stories in employer branding. Uncovering compelling employee stories and bringing those stories to life in engaging content may seem to be a narrow concentration of expertise. However, the impact of stories in

Stories are a content marketing secret weapon

Reading Time: 4 minutes This post is an excerpt from our downloadable guide to content marketing & employee stories for employee engagement and talent brand. The most powerful secret weapon in content marketing is employee stories. Stories are integral to both your talent brand and employee engagement. And it’s