Reading Time: 9 minutesYour company career site is the central hub for your employer brand messaging — 67% of candidates visit it before applying for a job, and they spend 37% longer on career pages with videos.¹ These statistics tell us that your career site consistently attracts active
Reading Time: 7 minutesTo say that creating a healthy corporate culture is important is a major understatement. Recent research published in an article by MIT, Toxic Culture Is Driving the Great Resignation*, used data to prove what we already know: toxic corporate culture is by far the strongest predictor
Reading Time: 6 minutesThe best employer branding blogs and recruitment marketing newsletters provide insights and inspiration you won’t find anywhere else. They’re not super self promotional. They help culture communicators bring clarity to candidates and they provide elevated, exciting content strategies to practitioners. Bookmark these best employer branding
Reading Time: 6 minutesOn this blog, the Stories Inc. team strives to continuously share with our community the most up-to-date and best employer branding resources for your own content creation strategies. Although we’re just a few months in for 2022, we’ve already received record hits and downloads of
Reading Time: 7 minutesThe best diversity, equity, and inclusion (DEI) videos don’t just say a company is inclusive, they show it. They feature real employees sharing real experiences, spotlighting how a company makes them feel seen, valued, and celebrated for who they are. That’s what proves a culture
Reading Time: 7 minutesStart with one of these employee story content projects in your first 100 days in an employer branding job. (They’re also great ideas if you’re looking to shake up your culture content library and talk to candidates in new ways!) Employer branding and recruitment marketing
Reading Time: 6 minutesAs job changes flood your feeds, notice that there have been more boomerang employees than ever before. Sometimes employees “boomerang” (return to a company where they’ve worked before) because the grass wasn’t actually greener. Other times, organizations and managers didn’t know what they had in
Reading Time: 2 minutesEmployee spotlights are typically one employee profile, used in one place. Oh yes, we can do better! Stories Inc. has reinvented the employee spotlight for recruitment marketing and employee engagement, recognition and retention. Today, there’s a turnover tsunami happening. We know employee recognition is directly
Reading Time: 4 minutesAs if culture communication and talent attraction wasn’t bananas enough right now, check out this new finding regarding job postings vs. employee story culture content: Employers are promoting more jobs, more frequently … but candidates are responding less. Rally Inside’s data analytics discovered this important
Reading Time: 11 minutesCompany culture videos are a powerful way to humanize your employer brand. And in a competitive job market, they can significantly enhance your ability to attract and convert top talent. But what makes a company culture video truly impactful? In this post, we’ll explore best
Reading Time: 8 minutesHow to share Black History Month stories in February, and diversity, equity and inclusion stories all year long — top takeaways from Stories Incorporated’s LinkedIn Live discussion. Is it important for companies to join the conversations happening during Black History Month? And, how do Black
Reading Time: 3 minutesReframe the reference check! Are reference checks dead? We say, “No way!” But, they are overdue for a revamp. Let’s look at them differently. First: Reframe When you can talk to a manager of someone you’re considering, it’s a gift. Stop treating them as a