Reading Time: 4 minutes How do you attract women in engineering, technology and STEM to your organization? Share stories of women in tech who are thriving. In 2020, only 13% of engineers were women, despite more women graduating with engineering degrees than ever. More shocking: 30% of women who
Reading Time: 2 minutes Think you can communicate your workplace culture in less than a minute ? You can … as long as you use employee story videos. Our guide, Culture in 60 Seconds or Less, will show you how short videos communicate culture. Kickstart your own content creation!
Reading Time: 7 minutes You CAN deliver fantastic recruitment marketing in 2021. Blend virtual and in-person storytelling best practices in the year ahead. With coronavirus vaccines rolling out around the world, it feels like there’s a light at the end of the pandemic tunnel. However, despite the hope that
Reading Time: 4 minutes Candidates are looking for an employer with values that align with their own, and they want to see that the work they’ll be doing helps a greater purpose. So, it’s necessary to help candidates connect to company mission. Achieve that connection by communicating your company
Reading Time: 2 minutes Get Stories Inc.’s guide to the best practices for your careers blog. It has the essential SEO and content tips you need, as well as best topics for your blog posts. Starting a careers blog or re-committing to the #LifeAt blog already on your site
Reading Time: 2 minutes Download Stories Inc.’s guide to compilation videos that communicate diversity and inclusion. Company culture videos that weave together multiple employee voices are a versatile video style. They can be personalized for teams and talent groups. And, they can illustrate values shared throughout the company. Obviously,
Reading Time: 6 minutes Content is king. Don’t we hear that all the time in marketing? What’s left out though is how hard it can be to consistently create good content. Whether it’s for social media, video, or a blog, being able to make great content hinges on one
Reading Time: 2 minutes Access our on-demand EVP webinar: Activate Your Employee Value Proposition (EVP) with Stories. You can successfully activate your EVP—both internally and externally. The key is to capture employee stories that bring your EVP to life. Lockheed Martin recently activated all five pillars of its EVP through
Reading Time: 4 minutes At the start of 2020, we tried to write the best recruitment marketing blogs possible. We wrote about best practices for creating culture content for candidates. We wrote about what makes a compelling employee story. And we wrote about how to uncover and capture employee
Reading Time: 2 minutes Get new employer branding content ideas for 2021! The world has drastically changed, and that means your content needs to reflect the new reality. It’s time to show candidates what it’s like to work at your company today. Significantly, you need to share how your
Reading Time: 8 minutes Creating and activating an employee value proposition (EVP) is an important part of your employer brand. Supporting your EVP and employer brand pillars with employee stories is essential to a successful brand launch. What is an Employee Value Proposition? Employee value propositions are promises to
Reading Time: 10 minutes Here are the best employee stories of 2020. These stories reveal culture and teach us something new about talent brand. Enjoy! This year we were reminded how differently each of us experiences life (and work). Additionally, it’s shown us who companies really are. Organizations needed