The best employer branding blogs and recruitment marketing newsletters provide insights and inspiration you won’t find anywhere else. They’re not super self promotional. They help culture communicators bring clarity to candidates and they provide elevated, exciting content strategies to practitioners.
Bookmark these best employer branding blogs and newsletters (listed in no particular order) and dive into their great posts!
We know firsthand how hard it is to create a great blog! We try our very best to constantly provide resources so others can also create compelling content, grounded in employee stories. Whether we’re sharing ways to connect with employees, engage candidates, improve DEI communications, develop powerful videos, or optimize messages per channel, it’s about helping our community up-level their storytelling skills. Recruitment marketing, employer branding, employee engagement and the intersection of these in your video, written and photo culture communications are always a focus. However, we also cover how to tell stories effectively to all audiences and content marketing best practices.
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One of our fav articles: Why the Company Culture Video is More Important Than Ever
The Rally blog is packed with information to expand the skills of the recruitment marketer, whether you’ve been in the business for two years or twenty. The Rally writers and guest contributors (often leaders of the most progressive and recognizable employer brands) cover HR, TA, recruiting, marketing, data, and how all intersect. Rally’s downloads and webinars are also top notch, and focus on ways recruitment marketers can gain new skills and make a big impact in their roles.
Read this now: 5 Surprising Shifts in Talent Attraction in 2022
The experts at exaqueo offer insights into branding and marketing the entire employment experience. Whether they’re advocating for moving beyond the old EVP into a new Employment Relationship Model or analyzing how candidate experience impacts employer brand, you’ll come away significantly more informed and inspired.
Great food for thought: Conversations, Relationships and Employer Branding
RNN covers all things talent acquisition, with particular focus on capturing the pulse of TA today. They also take current world events and trends and translate their impact on our industry. With core content from the editor to contributions from experts across recruiting, TA tech, DEI, employee benefits and more, each weekday this blog publishes the recruiting world’s breaking news. We also like the love they give those recently promoted or moving to new roles in their People on the Move series.
Can’t miss industry updates: Articles by Editor-In-Chief Martin Burns
We read James Ellis’s Monday morning update for its collection of 10 or so articles that relate to employer branding, culture and communication, sure. But what really brings us back each week is James’s outside-the-box commentary on why those pieces will sharpen your employer branding tools. Also, each newsletter offers a subject line from music that leans heavily 80’s-modern-New Wave-pop, if you’re into that (we are).
Read the latest: Employer Brand Headlines Archive
Another weekly can’t miss is Hung Lee’s exhaustive and thorough observations of global recruiting news and trends. Each Sunday Hung shares pieces that challenge our perceptions of what’s really working in recruiting and expands our knowledge of how to best serve candidates, employees, underrepresented groups worldwide, and our recruiting colleagues.
Pro tip – always scroll to the end: All Recruiting Brainfood Newsletter Issues
Our number one industry social media channel also has a top rate blog focused on recruiting strategies, tips, and trends. Particularly helpful: each week the editors round up their top 10 articles for talent pros, a list that pulls from both the LinkedIn blog and others sources.
Had us nodding along: Why the Great Reshuffle Demands You Up Your Employer Brand Game
Recruitment marketing, programmatic job advertising and employer branding are the main focus of Recruitics’ weekly articles. And these articles are thorough! Each update provides supporting statistics, market insights, and multiple listings of tips for implementing in your organization.
Job description experts Ongig aren’t only focused on developing engaging, optimized JDs. They’ve also built a blog packed with talent resources. Their pieces on how to write inclusive and effective job ads even include templates.
Roundup we love: 7+ Examples of Allyship in the Workplace
We’re always impressed with recruiting and onboarding software powerhouse Greenhouse’s blog. The articles focused DEI and engage employees are especially helpful for culture content creators.
Virtual recruitment event platform Brazen has a blog that dives into TA, HR, recruitment marketing, and employer branding topics. Don’t miss their posts on improving candidate experience!
Thorough resource: How to Improve Candidate Experience in Recruitment