Reading Time: 10 minutes Candidates look to company social media channels to learn about culture. Employees are engaged when they’re invited to share their stories on social. Then, they’re inspired (and re-recruited) by social posts that reflect what’s great about working at your company. However, during hectic seasons or
Reading Time: 7 minutes Stories Inc.’s Head of Marketing shares tips from traditional marketing that give social media recruiting content an advantage. This is the second piece in our series on ways recruitment marketers pros can create exceptional content that breaks through the noise. Recruitment marketing on social media is
Reading Time: 7 minutes If your company is working on an employer brand update or new EVP, your recruitment marketing efforts can’t be on pause. Get employee stories for content now. They’ll serve your employer brand later, too. For further reading, read our GoTo case study, which describes how
Reading Time: 5 minutes Stories Inc. team members Christy Coluccio and Jessica McFadden outlined strategies for attracting female candidates in their LinkedIn Live. Here are the top takeaways. The key to engaging more female talent is sharing proof of cultures that working women are looking for now. Stories Incorporated
Reading Time: 9 minutes Your company career site is the central hub for your employer brand messaging — 67% of candidates visit it before applying for a job, and they spend 37% longer on career pages with videos.¹ These statistics tell us that your career site consistently attracts active
Reading Time: 7 minutes To say that creating a healthy corporate culture is important is a major understatement. Recent research published in an article by MIT, Toxic Culture Is Driving the Great Resignation*, used data to prove what we already know: toxic corporate culture is by far the strongest predictor
Reading Time: 6 minutes The best employer branding blogs and recruitment marketing newsletters provide insights and inspiration you won’t find anywhere else. They’re not super self promotional. They help culture communicators bring clarity to candidates and they provide elevated, exciting content strategies to practitioners. Bookmark these best employer branding
Reading Time: 6 minutes On this blog, the Stories Inc. team strives to continuously share with our community the most up-to-date and best employer branding resources for your own content creation strategies. Although we’re just a few months in for 2022, we’ve already received record hits and downloads of
Reading Time: 11 minutes The best diversity and inclusion videos communicate an inclusive corporate culture by sharing employee experiences. Prove that your company values diversity, inclusion, and belonging by uncovering and amplifying a variety of employee voices from throughout your company. That’s the only way to prove your actions
Reading Time: 7 minutes Start with one of these employee story content projects in your first 100 days in an employer branding job. (They’re also great ideas if you’re looking to shake up your culture content library and talk to candidates in new ways!) Employer branding and recruitment marketing
Reading Time: 6 minutes As job changes flood your feeds, notice that there have been more boomerang employees than ever before. Sometimes employees “boomerang” (return to a company where they’ve worked before) because the grass wasn’t actually greener. Other times, organizations and managers didn’t know what they had in
Reading Time: 2 minutes Employee spotlights are typically one employee profile, used in one place. Oh yes, we can do better! Stories Inc. has reinvented the employee spotlight for recruitment marketing and employee engagement, recognition and retention. Today, there’s a turnover tsunami happening. We know employee recognition is directly