Reading Time: 6 minutesContent is king. Don’t we hear that all the time in marketing? What’s left out though is how hard it can be to consistently create good content. Whether it’s for social media, video, or a blog, being able to make great content hinges on one
Reading Time: 9 minutesCreating an employer brand that resonates globally while honoring the uniqueness of local cultures is an exciting challenge. Supporting a global employer brand means communicating a cohesive and inclusive culture while highlighting what makes each region special. The reward? An inclusive, authentic employer brand that
Reading Time: 4 minutesAt the start of 2020, we tried to write the best recruitment marketing blogs possible. We wrote about best practices for creating culture content for candidates. We wrote about what makes a compelling employee story. And we wrote about how to uncover and capture employee
Reading Time: 2 minutesGet new employer branding content ideas for 2021! The world has drastically changed, and that means your content needs to reflect the new reality. It’s time to show candidates what it’s like to work at your company today. Significantly, you need to share how your
Reading Time: 8 minutesCreating and activating an employee value proposition (EVP) is an important part of your employer brand. Supporting your EVP and employer brand pillars with employee stories is essential to a successful brand launch. What is an Employee Value Proposition? Employee value propositions are promises to
Reading Time: 10 minutesHere are the best employee stories of 2020. These stories reveal culture and teach us something new about talent brand. Enjoy! This year we were reminded how differently each of us experiences life (and work). Additionally, it’s shown us who companies really are. Organizations needed
Reading Time: 5 minutesYour company benefits say a lot about your corporate culture and what your company prioritizes. For example, good parental leave programs mean a company supports working parents. Profit sharing means shared success is important. If your company has unique and popular benefits, don’t bury them
Reading Time: 7 minutesThis post is part of our “Words to Describe Work Culture” series. Also check out our ‘Work Hard, Play Hard‘ and ‘Bring Your Whole Self to Work‘ posts for more examples of using employee stories to push past generic statements and corporate jargon. “We’re like
Reading Time: 6 minutesStories that reveal what it’s really like to do a specific job at your company, combined with insights into culture, are powerful. That’s why A Day in the life Video is a must-have in your employee storytelling content library to attract top talent. Candidates want to
Reading Time: 6 minutesStories of working mothers in COVID-19 have been powerful proofs of culture in 2020. Collectively, we add those stories to our Stories of the Year series. We’ll be sharing more compelling stories that reveal culture here on the blog and on our LinkedIn page throughout
Reading Time: 7 minutesNot only do we capture stories of thanks from team members at our clients’ organizations, we also love gratitude-fueled stories from our own team! The Stories Inc. team members are a thankful crew, and they’re skilled storytellers. Together, we have been through a lot in
Reading Time: 2 minutesAs workplaces have changed this year, the content you create for candidates must reflect your new (virtual) reality. Enter the Stories Inc. Content Planning Guide and Worksheet for 2021. The Stories Inc. content planning guides are must-have assets for talent professionals, thanks to our experience