Reading Time: 6 minutes Quick. Think of a piece of corporate content that fires you up, can make you cry without saying a word, and invokes action in their audience. Even if that action is just to call your mom. Those are three of my all-time favorite ads from
Reading Time: 5 minutes In our world of company culture, we often talk about fit, and how it is something to fight (and hire) for. A lot of it makes sense – if you hire someone who fits into your existing culture, their transition theoretically should be easier than
Reading Time: 10 minutes Inspired by Simon Sinek’s The Infinite Game and King Arthur Flour’s Covid-19 response, Stories Inc. co-founder and partner Scott Thompson examines leading with an infinite mindset. With many people turning to baking as a source of comfort during the Covid-19 lockdown, King Arthur Flour flew
Reading Time: 7 minutes It’s the time of year when Stories Inc. reflects on two questions: What has inspired us this year? How have we improved as recruitment marketers? Because uncovering important and compelling stories that communicate culture is our job, there is no shortage of sources of inspiration. Our
Reading Time: 6 minutes The Stories Inc. team was collaborating on a blog post about collaboration (hey, we walk our talk) before the coronavirus. The resources and examples we gathered would have been helpful to talent marketers in a pre-pandemic world, but currently are eclipsed by stories of collaboration
Reading Time: 6 minutes Supporting the mental and emotional health of employees during a crisis is a top priority for your company, especially during the COVID-19 pandemic. Here are examples of organizational efforts that address the emotional, mental and physical health of employees. Our workplaces have dramatically shifted.. Employees
Reading Time: 5 minutes If you’re attempting to bring the work experience of a particular team to life through story-based content, make sure to speak the team’s language.
Reading Time: 3 minutes This article was originally posted on Social Recruiting Strategies’ blog. Recruitment marketers, we’re often measured on how well we deliver the reality of the employee experience to prospective hires. Sharing employee stories is a best practice here, because it grounds important but abstract concepts like
Reading Time: 5 minutes This post is part of our series on team storytelling. Job candidates care an awful lot about their possible future team. But even within the same organization, teams vary (sometimes widely) from one to the next. The most effective talent branding efforts use team member
Reading Time: 9 minutes Successful recruitment marketing strategies are complex. We’re here to help! Learn recruitment marketing best practices here in our ultimate guide. Recruitment marketing is the strategies and tactics a company uses to attract and engage potential candidates. A strong recruitment marketing strategy has: tangible ROI for
Reading Time: 3 minutes This post on how women candidates and employees want flexibility and work life balance is an excerpt from our downloadable guide, Storytelling for Gender Equality in the Workplace. We developed this ebook in partnership with Fairygodboss. Use employee stories in recruitment marketing and employer branding
Reading Time: 7 minutes The way to attract talent has changed, and the key lies in understanding what is employer branding. As candidates act more like consumers, you must adapt your talent attraction and engagement strategies. Communicating the employee experience to candidates, served up at the right time to