Reading Time: 5 minutesEvery year, we celebrate some of our favorite and best performing employee stories of the year. In selecting this work, we consider the substance of the story, what it says about a corporate culture, trend or economic reality, and its overall content marketing performance. In this post,
Reading Time: 5 minutesWhy use employee stories in your recruitment marketing content? Simple: It’s the most effective recruitment marketing content there is. Here’s why: 1. Stories give real insight. Your audience is active and passive candidates. Give these people what they want: insight into your culture. The only
Reading Time: 6 minutesSmart marketers outsource content creation to reach their recruitment marketing, employer brand, and culture communication goals. Keep reading to learn why. According to a 2023 Content Stadium survey, 85% of social recruiting respondents reported that they faced challenges when creating content (images and videos). 44%
Reading Time: 5 minutesGood talent marketing content shows candidates what it’s really like to work at a company, and reinforces culture for employees. Great talent marketing content can be adjusted and repurposed to tell a single story multiple ways. And the secret to such versatile content is, you
Reading Time: 6 minutesIn today’s competitive job market, it’s crucial to have a strong Employee Value Proposition (EVP) to attract the best talent to your organization. But what many may not realize is that a Team Value Proposition (TVP) can be even more important when it comes to
Reading Time: 5 minutesA team value proposition is a concise statement that defines the unique opportunities and culture offered by a specific team to employees on that team. In this post, we’ll explore how the team value proposition and employee value proposition are inextricably linked. To learn more
Reading Time: 2 minutesScroll to the bottom to download the guide, How to Create a Team Value Proposition. In today’s dynamic business landscape, a well-crafted Employee Value Proposition (EVP) has become the driving force for attracting, engaging, and retaining top-tier talent. But as organizations evolve into complex ecosystems
Reading Time: 5 minutesCheck out Stories Inc.’s newest course for employee advocacy program leaders and ambassadors: Building Your Confidence as an Employee Brand Ambassador. Years ago I was a recruiter in a large professional services firm. Scrolling through LinkedIn one day, I saw several of my peers posting
Reading Time: 4 minutesWant to increase the ROI of employee advocacy at your company? Check out Stories Inc.’s newest course for employee advocacy program leaders and ambassadors: Building Your Confidence as an Employee Brand Ambassador. Employee advocacy — the practice of empowering and encouraging employees to be brand ambassadors
Reading Time: 2 minutesDownload our latest eBook, How to Become a Talent Magnet. This ebook was created in collaboration with Truist. Truist is a talent brand, experience, and marketing agency. An engaged workforce is the secret to building a high performing company. Today’s leaders want a predictable, scalable, on-demand
Reading Time: 4 minutesThis piece is an excerpt from our download, How to Become a Talent Magnet. An engaged workforce is the secret to building a high-performing company. While this might seem obvious, for many years talent management and talent brand initiatives have been considered discretionary. However, the
Reading Time: 6 minutesIn this article we’ll show how employee stories can be used to communicate work-life balance and highlight paid time off. Employee stories are the best way to communicate organizational culture, both internally and externally. Specifically, they are very powerful when used to promote a policy,