Reading Time: 9 minutes2025 content planning is upon us! As you set media budgets and priorities for the year ahead, it’s important to check in with greater employer branding trends so your content strategy aligns with candidate expectations and keeps up with the competition. You know we’ve got
Reading Time: 6 minutesSmart marketers outsource content creation to reach their recruitment marketing, employer brand, and culture communication goals. Keep reading to learn why. According to a 2023 Content Stadium survey, 85% of social recruiting respondents reported that they faced challenges when creating content (images and videos). 44%
Reading Time: 5 minutesYou’ve gotten approval and budget to launch an employee advocacy program. Congratulations! It may feel like the hard part is over, but a new challenge has just begun: employee advocacy training and engaging your employees to become ambassadors of your brand. Any new (or existing)
Reading Time: 2 minutesOur most popular download is back! Get your updated DEI Calendar for 2025. For culture communicators and people leaders, cultivating an inclusive workplace is a year-round priority. Employee stories — shared internally with employees and externally with candidates — is the best way to show
Reading Time: 4 minutesWant to increase the ROI of employee advocacy at your company? Check out Stories Inc.’s newest course for employee advocacy program leaders and ambassadors: Building Your Confidence as an Employee Brand Ambassador. Employee advocacy — the practice of empowering and encouraging employees to be brand ambassadors
Reading Time: 7 minutesIf you’re a company, team, people leader, or all of the above, you likely have a constant pulse on what’s happening culturally at work. And, you have a vision for what it could be and the company culture goals you’d like to achieve! As you
Reading Time: 4 minutesThis piece is an excerpt from our download, How to Become a Talent Magnet. An engaged workforce is the secret to building a high-performing company. While this might seem obvious, for many years talent management and talent brand initiatives have been considered discretionary. However, the
Reading Time: 2 minutesDownload our latest eBook, How to Become a Talent Magnet. This ebook was created in collaboration with Truist. Truist is a talent brand, experience, and marketing agency. An engaged workforce is the secret to building a high performing company. Today’s leaders want a predictable, scalable, on-demand
Reading Time: 6 minutesIn this article we’ll show how employee stories can be used to communicate work-life balance and highlight paid time off. Employee stories are the best way to communicate organizational culture, both internally and externally. Specifically, they are very powerful when used to promote a policy,
Reading Time: 8 minutesThis post was written by Stories Inc. Creative Director Doyle Maurer. The opportunity to be a Creative Director at Stories Incorporated is a dream come true, not just because of my roots in visual journalism, but because of my deep connection to the importance of
Reading Time: 4 minutesThis piece is an excerpt from our download, Storytelling for Executive Communications: How to Humanize Leadership. Read on to learn more about executive storytelling. As communications leaders, your goal is to foster engagement, create workplace alignment, and drive the success of organizational objectives. While most
Reading Time: 7 minutesThe employer brand industry is constantly evolving. For progressive employer brands looking to stay on the forefront of innovation, this means taking a proactive approach to reinventing how you communicate with candidates. To innovate in employer branding, you need to work to keep up with