Reading Time: < 1 minuteIn this engaging conversation, Bernadette from Stories and James Ellis give tips on what to focus on when differentiating your employer brand from other companies, how to position your cultural weaknesses as strengths, and Taylor Swift. Don’t miss an episode! Subscribe to Spotlights by Stories
Reading Time: 9 minutesDEI, as we have known it since 2020, is poised to look different in 2025 and beyond. From the U.S. government eliminating its programs to companies altering strategies and withdrawing commitments, the road ahead is uncertain. But some things will never be different. Like, employees’
Reading Time: 5 minutesEvery year, we celebrate some of our favorite and best performing employee stories of the year. In selecting this work, we consider the substance of the story, what it says about a corporate culture, trend or economic reality, and its overall content marketing performance. In this post,
Reading Time: 10 minutesFrom compelling realistic job previews to inclusive leadership spotlights, there are so many ways to use employee stories to activate your brand and bring culture to life. In this post, we share some of our favorite employee stories and the best practices they teach us.
Reading Time: 9 minutes2025 content planning is upon us! As you set media budgets and priorities for the year ahead, it’s important to check in with greater employer branding trends so your content strategy aligns with candidate expectations and keeps up with the competition. You know we’ve got
Reading Time: 6 minutesSmart marketers outsource content creation to reach their recruitment marketing, employer brand, and culture communication goals. Keep reading to learn why. According to a 2023 Content Stadium survey, 85% of social recruiting respondents reported that they faced challenges when creating content (images and videos). 44%
Reading Time: 5 minutesYou’ve gotten approval and budget to launch an employee advocacy program. Congratulations! It may feel like the hard part is over, but a new challenge has just begun: employee advocacy training and engaging your employees to become ambassadors of your brand. Any new (or existing)
Reading Time: 2 minutesOur most popular download is back! Get your updated DEI Calendar for 2025. For culture communicators and people leaders, cultivating an inclusive workplace is a year-round priority. Employee stories — shared internally with employees and externally with candidates — is the best way to show
Reading Time: 4 minutesWant to increase the ROI of employee advocacy at your company? Check out Stories Inc.’s newest course for employee advocacy program leaders and ambassadors: Building Your Confidence as an Employee Brand Ambassador. Employee advocacy — the practice of empowering and encouraging employees to be brand ambassadors
Reading Time: 7 minutesIf you’re a company, team, people leader, or all of the above, you likely have a constant pulse on what’s happening culturally at work. And, you have a vision for what it could be and the company culture goals you’d like to achieve! As you
Reading Time: 4 minutesThis piece is an excerpt from our download, How to Become a Talent Magnet. An engaged workforce is the secret to building a high-performing company. While this might seem obvious, for many years talent management and talent brand initiatives have been considered discretionary. However, the
Reading Time: 2 minutesDownload our latest eBook, How to Become a Talent Magnet. This ebook was created in collaboration with Truist. Truist is a talent brand, experience, and marketing agency. An engaged workforce is the secret to building a high performing company. Today’s leaders want a predictable, scalable, on-demand