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Author: storiesincorporated

What is a Talent Magnet?

What is a Talent Magnet?

Reading Time: 4 minutes This piece is an excerpt from our download, How to Become a Talent Magnet. An engaged workforce is the secret to building a high-performing company. While this might seem obvious, for many years talent management and talent brand initiatives have been considered discretionary.  However, the

EBOOK: How to Become a Talent Magnet

Reading Time: 2 minutes Download our latest eBook, How to Become a Talent Magnet. This ebook was created in collaboration with Truist. Truist is a talent brand, experience, and marketing agency.  An engaged workforce is the secret to building a high performing company. Today’s leaders want a predictable, scalable, on-demand

How to Communicate Work-Life Balance with Stories

Reading Time: 6 minutes In this article we’ll show how employee stories can be used to communicate work-life balance and highlight paid time off. Employee stories are the best way to communicate organizational culture, both internally and externally. Specifically, they are very powerful when used to promote a policy,

What is executive storytelling?

What is Executive Storytelling?

Reading Time: 4 minutes This piece is an excerpt from our download, Storytelling for Executive Communications: How to Humanize Leadership. Read on to learn more about executive storytelling. As communications leaders, your goal is to foster engagement, create workplace alignment, and drive the success of organizational objectives. While most

3 Ways to Innovate in Employer Branding

3 Ways to Innovate in Employer Branding Right Now

Reading Time: 7 minutes The employer brand industry is constantly evolving. For progressive employer brands looking to stay on the forefront of innovation, this means taking a proactive approach to reinventing how you communicate with candidates. To innovate in employer branding, you need to work to keep up with

Storytelling for Executive Communications

EBOOK: Storytelling for Executive Communications: How to Humanize Leadership

Reading Time: 2 minutes Executive communications have always been a bridge from the boardroom to the masses. Whether it’s an in-person town hall, onboarding welcome video, or well-timed newsletter outreach, these communications serve as opportunities for leaders to share their perspective and build trust at important employee inflection points.

How to Celebrate Women at Work

Reading Time: 6 minutes While there’s much to celebrate about how far women have come in the world of work, there’s still a lot to do to create gender equitable workplaces. Yes, this is a year-long, everyday challenge. But, holidays like Women’s History Month and International Women’s Day shine

Pharmaceuticals and Life Sciences_AstraZeneca

How to Make a Day in the Life Video

Reading Time: 7 minutes A day in the life video is a powerful piece of recruitment marketing content. The best day in the life videos are balanced: they are realistic job previews that also show your company’s culture in action. And they are great vehicles for employee storytelling –

At Home Filming 4

Why You Need At-Home Filming to Communicate Remote Work Culture

Reading Time: 6 minutes Are you communicating your company’s remote work culture? Since 2020, remote and hybrid workers have become an increasingly important talent segment. In fact, a 2022 McKinsey study shows that a remarkable 58% of employed respondents—representing 92 million people from a cross section of jobs and