Reading Time: 5 minutesMillennial and Gen Z Job Candidate Values  An interesting article from CNBC recently highlighted that “nearly nine out of ten of millennials would consider taking a pay cut to work at a company whose mission and values align with their own according to LinkedIn’s latest Workplace

Reading Time: 7 minutesBefore I found my internship at Stories Inc., I searched all over LinkedIn, sought out all my connections and signed up for talent networks.   Talent networks turned out to be highly disappointing. I found myself receiving hundreds of job postings from companies, but none

Reading Time: < 1 minuteWhen Stories Inc. was engaged for a project with a very tight deadline, it was all hands on deck to make sure it got done. That included Heather, who stepped outside her role as a business development intern to learn a completely new technology and

Reading Time: < 1 minuteMatt, a business development intern, set an ambitious goal for how many meetings he’d be able to set up each month…and he achieved it! But, in bringing the quantity of sales leads to the next level for Stories Inc., Matt didn’t sacrifice the quality and

Reading Time: < 1 minuteStories Inc. does not have a clock-punching work environment—team members are encouraged to take breaks during the workday, meet friends for lunch, etc. One day, Pam, a communications intern, spoke up and told Lauryn and Scott that she wasn’t comfortable taking breaks because she noticed

Reading Time: 2 minutesA freshly pressed suit, shaky hands and resumes still warm from the printer: it’s interview time. Resume accomplishments abound, interviewers dole out polite nods and candidates recite well-rehearsed narratives. As the interview winds down, the interviewer says—“what questions do you have for me?” The interviewee

Reading Time: 3 minutesDuring a recent run on the treadmill, I was listening to an episode of Tim Ferriss’ podcast, where he interviewed an entrepreneur named Derek Sivers. The episode is definitely worth a listen in full, but there was one tiny piece of the conversation that was

Reading Time: 4 minutesUsing video is very effective when attracting and engaging new talent. 55% of people watch videos online every day, and over 50% of marketers say video is the type of content with the best ROI. Good recruitment marketing video content shows candidates what it’s really

Reading Time: 4 minutesUpon reading the lengthy New York Times article that primarily blasted Amazon’s workplace practices, I’ll admit, I had my suspicions as to how true-to-life it was, at least on the whole. How could a company be so successful if it wasn’t doing right by its

Reading Time: 3 minutesLooking for an employer branding content example? The way your organization treats its staff when life happens is one place to find great stories. When my son was born three months prematurely and out of state in 2008, we faced a real struggle in getting

Reading Time: 3 minutesMike Ruddle recently posed the question: “Is it time we treated candidates as consumers?” Not long ago, Lauryn discussed extending an organization’s culture beyond the internal team to vendors and customers. Now consider the flipside. What if we treated candidates like customers? No (smart) sales

Reading Time: 3 minutesHave you heard of the Net Promoter Score (NPS)? It’s a metric based on a single direct question to measure customer loyalty: “How likely is it that you would recommend our product/service to a friend or colleague, on a scale of 0 to 10?” Data