Reading Time: 4 minutes Candidates are looking for personalized information as they navigate the job search process. New grads, working parents, someone looking to switch to a new industry, and a person with disabilities all have unique questions and needs in their future job.  Your job is to create

Reading Time: 9 minutes Last week in San Francisco, Employer Branding Strategies Coference (EBrandCon), Social Recruiting Strategies Conference (SRSC), and Talent Sourcing Strategies Summit converged for three days and one epic conference experience: Talent Acquisition Week. Having attended four EBrandCons and three SRSCs, this wasn’t our first time around

Reading Time: 5 minutes By 2019, videos will make up almost 80% of the content viewed on the internet. With all of that clutter out there, videos can’t just go viral, they must also need to make a larger impact if they’re to draw more of an audience and

Reading Time: 7 minutes So, you’ve uncovered some great team member stories from within your organization to be used for your next recruitment marketing campaign, now what? These stories don’t have to be ‘one and done.’ By their very nature, stories can be repurposed within different contexts. Think of

Reading Time: 5 minutes Millennial and Gen Z Job Candidate Values  An interesting article from CNBC recently highlighted that “nearly nine out of ten of millennials would consider taking a pay cut to work at a company whose mission and values align with their own according to LinkedIn’s latest Workplace

Reading Time: 7 minutes Before I found my internship at Stories Inc., I searched all over LinkedIn, sought out all my connections and signed up for talent networks.   Talent networks turned out to be highly disappointing. I found myself receiving hundreds of job postings from companies, but none

Reading Time: < 1 minute When Stories Inc. was engaged for a project with a very tight deadline, it was all hands on deck to make sure it got done. That included Heather, who stepped outside her role as a business development intern to learn a completely new technology and

Reading Time: < 1 minute Matt, a business development intern, set an ambitious goal for how many meetings he’d be able to set up each month…and he achieved it! But, in bringing the quantity of sales leads to the next level for Stories Inc., Matt didn’t sacrifice the quality and

Reading Time: < 1 minute Stories Inc. does not have a clock-punching work environment—team members are encouraged to take breaks during the workday, meet friends for lunch, etc. One day, Pam, a communications intern, spoke up and told Lauryn and Scott that she wasn’t comfortable taking breaks because she noticed

Reading Time: 2 minutes A freshly pressed suit, shaky hands and resumes still warm from the printer: it’s interview time. Resume accomplishments abound, interviewers dole out polite nods and candidates recite well-rehearsed narratives. As the interview winds down, the interviewer says—“what questions do you have for me?” The interviewee

Reading Time: 3 minutes During a recent run on the treadmill, I was listening to an episode of Tim Ferriss’ podcast, where he interviewed an entrepreneur named Derek Sivers. The episode is definitely worth a listen in full, but there was one tiny piece of the conversation that was

Reading Time: 4 minutes Using video is very effective when attracting and engaging new talent. 55% of people watch videos online every day, and over 50% of marketers say video is the type of content with the best ROI. Good recruitment marketing video content shows candidates what it’s really