Reading Time: 5 minutesThis post is part of our series on team storytelling. Job candidates care an awful lot about their possible future team. But even within the same organization, teams vary (sometimes widely) from one to the next. The most effective talent branding efforts use team member

Reading Time: 9 minutesSuccessful recruitment marketing strategies are complex. We’re here to help! Learn recruitment marketing best practices here in our ultimate guide. Recruitment marketing is the strategies and tactics a company uses to attract and engage potential candidates.  A strong recruitment marketing strategy has: tangible ROI for

Reading Time: 3 minutesThis post on how women candidates and employees want flexibility and work life balance is an excerpt from our downloadable guide, Storytelling for Gender Equality in the Workplace. We developed this ebook in partnership with Fairygodboss. Use employee stories in recruitment marketing and employer branding

Reading Time: 7 minutesThe way to attract talent has changed, and the key lies in understanding what is employer branding. As candidates act more like consumers, you must adapt your talent attraction and engagement strategies.  Communicating the employee experience to candidates, served up at the right time to

Reading Time: 6 minutesAt Stories Inc, we are often asked why we focus so intently on stories in employer branding. Uncovering compelling employee stories and bringing those stories to life in engaging content may seem to be a narrow concentration of expertise. However, the impact of stories in

Reading Time: 5 minutesWe were excited to attend and honored to sponsor the 2020 Talent Brand Summit, held virtually July 7-9. Using a 1980’s video game theme, the 2020 summit focused on knowledge sharing and “leveling up” your talent branding game. There were interesting speakers, informative breakout sessions

Reading Time: 5 minutesIf you’ve read any of our intern blog posts from previous interns here at Stories Inc, you know that it’s a pretty great place to work. I have worked here in Marketing and Sales for one year now. During my time, I learned so much about

Reading Time: 9 minutesThis month, Rally Recruitment Marketing hosted their inaugural RallyFWD, a virtual conference with a focus on humanizing the candidate experience. We’re constantly looking to find ways that employee stories can help companies improve their candidate experience, from the first interview, to the hire (or rejection)

Reading Time: 6 minutesWhat a week in San Diego! Conferences are always a great time for learning, networking, and sharing and EBrandCon in San Diego last week was no exception. While the conference did a great job capturing the entire employer brand lifecycle – think conception and research

Reading Time: 4 minutesThis post is an excerpt from our downloadable guide to content marketing & employee stories for employee engagement and talent brand. The most powerful secret weapon in content marketing is employee stories. Stories are integral to both your talent brand and employee engagement. And it’s

Reading Time: 11 minutesFor over five years now, Transform has brought together the brightest in talent acquisition and recruitment marketing with the goal of transforming an industry. The 2020 event was the first Transform since SmashFly was acquired by Symphony Talent and was completely virtual due to COVID-19. Read

Reading Time: < 1 minuteHow does your Diversity and Inclusion content make your candidates feel? Our own Bernadette Launi challenges DisruptHR attendees to face the facts: their diversity content isn’t working. Watch the full five minute presentation below to see why you need to be creating inclusion, not diversity