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Category: Blog Posts

What is employer branding?

What is employer branding?

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Reading Time: 7 minutesThe way to attract talent has changed, and the key lies in understanding what is employer branding. As candidates act more like consumers, you must adapt your talent attraction and engagement strategies.  Communicating the employee experience to candidates, served up at the right time to

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4 Takeaways from #RallyFWD on Humanizing the Candidate Experience

4 Takeaways from #RallyFWD on Humanizing the Candidate Experience

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Reading Time: 9 minutesThis month, Rally Recruitment Marketing hosted their inaugural RallyFWD, a virtual conference with a focus on humanizing the candidate experience. We’re constantly looking to find ways that employee stories can help companies improve their candidate experience, from the first interview, to the hire (or rejection)

Why you should use employee experience stories in your corporate messaging right now

Why you should use employee experience stories in your corporate messaging right now

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Reading Time: 6 minutesWhether your audience is candidates, employees, customers, or all three, talking to your audience in the midst of the pandemic is challenging. Here’s a trick: include employee experience stories to show the impact of company decisions while give your underlying messages emotional and substantive heft.