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Author: storiesincorporated

How to Choose a Filming Location for a Culture Video

Reading Time: 8 minutes There are three critical technical aspects to filming a corporate culture video: audio, lighting, and your background.  When one of these is off, your video has the potential to be hard to hear, a little in the dark (or too much in the spotlight), and

Take this off your career site!

Reading Time: 2 minutes We are serving our clients (sometimes hard hats are required) and fostering a sense of community among our employer branding friends. This community extends to tips for you on what to take off your career site, and what candidates will love if you add. Tips

How to create an employer brand women care about

Reading Time: 4 minutes As of 2023, 84% of U.S. women aged 25-54 were working full time. Women make up close to 50% of the U.S. workforce, which is more than 75 million women.  That’s a lot of women working and potentially looking for new jobs. In a time

How Five of the Best Careers Pages Use Employee Story Content

Reading Time: 6 minutes Careers sites are underrated.  Considering it’s one of the first places candidates visit on their journey with you, leaving a lasting impression is one of the most important things your career site needs to do.  But, most sites still use stock photos and long-winded text

Ping pong for work hard, play hard

Words to Describe Company Culture: Work Hard Play Hard

Reading Time: 6 minutes This ‘Work Hard, Play Hard’ post is part of our Words to Describe Company Culture series. Also check out our ‘We’re LIke a Family‘ and ‘Bring Your Whole Self to Work‘ posts for more examples of using employee stories to push past generic statements and corporate

internship experience

Stories from the Team: My Summer 2018 Internship Experience

Reading Time: 6 minutes Imagine yourself surrounded by friends in college, getting internships left and right for the summer….in December. Summer internships don’t start until May or August and I was feeling the pressure of finding an internship that allowed me to grow and learn professionally and personally. My

What’s the Difference Between Employee Testimonials and Employee Stories?

Reading Time: 4 minutes Recruitment marketers are often faced with the dilemma of determining which is the “right kind” of employee-focused content to use on company career sites, social media and in candidate communications. However, employee testimonials are not the best answer.  Employee testimonials vs. employee stories While employee

WEBINAR: How to Use Storytelling to Hire More Women

Reading Time: < 1 minute Ready to close the gender gap in the workplace with better recruitment marketing? Tune into our on-demand webinar. You’ll get exclusive access to: Insights from Fairygodboss, Stories Inc. and Dell Technologies Tips on how to utilize storytelling in your recruitment marketing strategies Q+A session with

Employer branding podcasts

Reading Time: < 1 minute 8 Employer Branding Podcasts Whether you’re looking for insights into the industry, or inspiration for starting your own employee-based podcast, we hope you enjoy diving into the Stories Inc. list of some of the best employer branding podcasts. Webinar: How to Create Effective Employee Stories