Reading Time: 11 minutes I have been a member of the remote workforce and a parent who works from home since 2009. I’ve worked from home as a mom of babies, toddlers, preschoolers, big kids, sick children. It has never been as difficult as parenting and working during COVID-19.
Reading Time: 10 minutes Social media and employer brand have an important relationship during, and in the transition out of, the COVID-19 pandemic. This piece is part of Stories Inc.’s ongoing series on crisis communications for employer brand and recruitment marketing leaders. We don’t know exactly how long the
Reading Time: 3 minutes We know that inclusion, diversity and belonging (IDB) concepts are important to you. They are important to candidates, too. Having an inclusive workplace is the right thing to do, of course. However, a strong focus on inclusion, diversity and belonging is a proven business imperative,
Reading Time: 2 minutes If mission is your ‘why,’ core values are your ‘how.’ These fundamental beliefs guide company standards and team member behavior. Core values drive both big picture decisions, and everyday interactions. This guide to Communicating Core Values to Candidates will teach you how to best convey
Reading Time: 10 minutes Public relations and traditional marketing experts are using their crisis communications best practices during the COVID-19 pandemic. Recruitment marketers, likewise, should be employing crisis comms strategies to best communicate to candidates their organizations’ response to the virus, and how it impacts candidates considering your company
Reading Time: 6 minutes The Stories Inc. team was collaborating on a blog post about collaboration (hey, we walk our talk) before the coronavirus. The resources and examples we gathered would have been helpful to talent marketers in a pre-pandemic world, but currently are eclipsed by stories of collaboration
Reading Time: 3 minutes Achieving gender equality in the workplace is a goal that’s near and dear to our heart here at Stories Inc. So, we teamed up with our friends at Fairygodboss to create an ebook that would help to tackle the pervasive problem of gender inequality at
Reading Time: 5 minutes The Stories Inc. team constantly reads career sites, from Fortune 500 companies to mid-sized organizations. A team member read over 250 careers sites, page by page, over one summer! After reading all of that content, from pages to subpages, and watching all of the videos,
Reading Time: 7 minutes Stories Inc. has created culture content for countless career site projects. Whether you’re relaunching, refreshing, or starting from scratch, we’ve seen it all. We’re sharing the best way to tackle content for a career site project based on more than a decade of experience. While
Reading Time: < 1 minute Stock photos and job listings? We’re challenging you to take your careers site to the next level. We’ve created content for countless careers sites across industries. From complete content overhauls, to updates for specific needs, we have helped organizations deliver content that resonates with candidates
Reading Time: 3 minutes Talent Marketing, we love you and all you do for companies and candidates. Let us count the ways (here’s four). At the TA Week conference, we heard from a variety of speakers that ultimately taught us how we can further our impact as practitioners and leaders
Reading Time: 2 minutes Candidates need more than value statements on a career site to evaluate whether your culture is right for them. Employee testimonials aren’t helpful, either. Bring company culture into focus with stories. Specific, insightful employee stories allow candidates to make informed opt in and out apply decisions.