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Our 2025 Recruitment Marketing Content Planner and Worksheet

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It’s here: the 2025 Recruitment Marketing Content Planner — a worksheet download designed by Stories Inc. just for culture communicators. It’s our most popular recruitment marketing and employer branding content planning resource.

This is the latest version of our celebrated planners. Every year, this planner and worksheet gets hundreds of downloads. They’ve become a must-have asset for culture communicators and talent professionals who are building their content libraries for the year ahead.

Importantly, this recruitment marketing content planner has been thoroughly updated to serve your culture communication needs in 2025.

Target talent with videos, blogs, social ads and more that speak directly to what they’re looking for now. Map out content areas such as:

  • universal culture and overall employer brand
  • core values, mission, purpose and EVP
  • diversity, equity, inclusion and belonging
  • hybrid and remote culture
  • employee and leadership spotlights
  • global culture and connections
  • team cultures and locations
  • business area hiring needs
  • …and more ideas for your 2025 scope!

The worksheet will help you think through the components necessary to bring your culture to life for candidates, and employee audiences, too.

Download the 2025 Recruitment Marketing Content Planner