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Hearth: Our Internal Wiki

Hearth: Our Internal Wiki

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Reading Time: 3 minutes Here at the Stories Incorporated office, we love hearing about other companies’ internal websites. They can take the form of wikis, or weekly CEO vlogs, or a professional social networking intranet. We’ve talked before how important internal communication is — it sets the tone for

That’s great in practice, but how does it work in theory?: A brief overview of management vs. systems approaches

That’s great in practice, but how does it work in theory?: A brief overview of management vs. systems approaches

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Reading Time: 4 minutes Hi all, Pam here! I’m your friendly neighborhood Stories Incorporated communications intern this summer! I’m in the middle of my master’s degree at Georgetown — the program is called Communication, Culture, and Technology, and I learned a ton my first year that I’d love to

Why Humans Love Origin Stories

Why Humans Love Origin Stories

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Reading Time: 2 minutes It turns out that our brains are wired to love consuming stories. Interestingly, origin stories or creation myths—whether about a superhero or a business—have additional ingredients that make them particularly engaging to humans. 1) A Cause for an Already-Known Effect According to Leo Widrich, co-founder