Reading Time: 5 minutes This is a guest post courtesy of Jamie Nichol of CultureIQ. As a simple definition, your employer brand is how people view working at your company. But my favorite way to explain the concept is that it is the reaction when someone says I work

Reading Time: 3 minutes Sticky notes for values Before you can begin to evaluate for core values in a job candidate, a company needs to actually have values and purpose. Startups often hold the unique power to meld and mesh their values as the culture evolves; for larger companies,

Reading Time: 5 minutes By Andie Schilstra The Coolest Cooler: a 21st century cooler that actually is cooler. This cooler is one of my favorite Kickstarter projects. It is one of the most backed projects on the site, making it a really popular idea that thousands of people wanted

Reading Time: 3 minutes It’s not a secret that Super Bowl Sunday is one of the biggest marketing days of the year (a 30-second ad slot this year was a “bargain” at $5 million). Companies utilize the 100 million+ viewers to (hopefully) build brand equity — and according to

Reading Time: 6 minutes This post was originally published on the SmashFly Technologies Blog. Whether you’re hiring a new class of summer interns, increasing your sales force by 20% every quarter or recruiting call center professionals all year, hiring a high volume of people for one type of position

Reading Time: 8 minutes Something I’ve realized in the past few weeks: working in employer branding has systematically ruined my consumer experience (exaggeration alert — while I was studying marketing in school I also used to say that marketing had ruined my ability to watch commercials in peace. In

Reading Time: 4 minutes This post originally appeared on SRSC’s blog. A few years ago I read 90% of employees make their decision to stay long-term at a company within the first six months. This really stuck with me. As a (former) talent acquisition manager, our team considered tenure/turnover an important

Reading Time: 4 minutes This post originally appeared on SRSC’s blog. When my partner Scott and I first started our company Stories Inc, we focused on linear storytelling and organizational history. A progressive People person we pitched said, “We tried that. We created a really expensive book about our

Reading Time: 4 minutes For anyone who has traveled for work, you know that you rarely have the time to truly see and visit the places you are working in. So for every deep-dish pizza suggestion I receive prior to Chicago trips, scenic hike recommendations in New England, and

Reading Time: 4 minutes Hi, I’m Anna! I’m new to the Stories Inc. team. I spent the early years of my career on pristine college campuses, recruiting college seniors to join the D.C. consulting firm where I worked. I tried to stand out among many recruiters at career fair

Reading Time: 5 minutes We attended the WorkHuman conference this week and heard from Simon Sinek. He gave a great presentation using concepts from his new book, The Infinite Game (coming out in October 2018). He spoke about courageous leadership as one of several requirements an organization needs to

Reading Time: 6 minutes There’s a lot going on in the mind of a Stories Inc. interviewer when we talk to storytellers (employees our clients have chosen to be culture communicators). Keeping with project goals while creating a comfortable and fun environment are some of our top priorities. And