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In this episode, we reveal the four biggest mistakes companies make in employee storytelling and how to fix them to capture attention and build your employer brand.

We’ll share insights from our nearly 12 years of experience and practical tips you can use immediately.

Tune in to learn:

• How to avoid the #1 mistake that makes your videos fall flat
• How to craft a compelling creative direction for your stories
• The difference between platitudes and powerful storytelling (with real-world examples!)
• How to repurpose your content and get the most out of your efforts

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