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How we use AI: Stories Inc.’s On-Demand Story Bank

Reading Time: 4 minutes

For over 14 years, Stories Inc. has been our industry’s expert partner in employee storytelling and recruitment marketing. We’ve consistently uncovered substantive stories about culture, from interns to executives, across all industries. Our team has created thousands of videos that reflect your brand, celebrate your employees and leaders, and give clarity into your culture.

We know what kinds of stories build trust and drive results. 

Lately, we’ve seen a sea of sameness in employer branding and recruitment marketing. When the hard, human work is left out of your employer brand storytelling, AI creates meh content.

But, there’s a great opportunity for you to stand out among the mid. Stories Inc. can help pump up your consistency, but with good, authentic employee story content that works. We use AI for time saving advantages, but our team doubles down on the critical work only humans can do: conducting meaningful conversations, building connections, creating psychological safety, relating, asking great follow up questions, reframing context and more to get awesome stories. AI can process your data, but it can’t uncover your truth.

How Stories Inc. Uses AI for Greater Output

We’ve applied AI to our video production workflows and increased efficiency in editing, scripting, theming, and general research. AI also helps us solve technical problems, such as special effects and editing challenges, much faster. The time saved and the ability to rapidly test and sharpen our storytelling assumptions ultimately benefit our clients by delivering content faster. So, there’s space to create more of it from our awesome interviews.

Unlimited Content: Maximize Your Interview Day Investment

We always want our clients to get the maximum value from working with us. During our interview days, we uncover and film so many important and impactful stories. We hate when some of our favorite, culture-defining moments end up on the cutting room floor; we don’t want you to miss any opportunity to connect with your audience.

By dramatically speeding up the time spent identifying key stories and editing in post-production, we can create more high-impact content. These improvements to our production workflows, powered by our strategic use of technology, make our On-Demand Story Bank offering possible.

What is the On-Demand Story Bank? 

It is a perpetually growing content library, featuring:

  • The same high-quality content you expect from Stories, drawing on our in-person and virtual interviews with your real storytellers
  • A dedicated Stories team that knows your culture and priorities, and focuses on filling your content library with what you actually need.
  • Gorgeous filmed footage, used in broll to contextualize and punctuate the stories
  • Content optimized for many channels
  • Quarterly strategy sessions, to make sure we’re filling your content library most effectively
  • The ability to request specific content on-demand, if it’s not already at your fingertips

Ultimately, the way Stories Inc. uses AI is a re-commitment to our core philosophy: real human connection and interview facilitation results in better stories.

Our intention is to offer yet another way to work together, to create a steady stream of high performing content that allows you to most effectively tell your employee stories across channels.

If you’re interested in learning more, contact us!