Reading Time: 4 minutes Candidates want to really see who they’ll be working for. These great hiring manager videos are examples of the content they’re seeking. As a recruitment marketer, you understand the importance of your content stack. You need at-the-ready content that appeals to the universal, targeted, and
Reading Time: 5 minutes Employee spotlights are typically one employee profile, used in one place. Oh yes, we can do better! Stories Inc. has reinvented the employee spotlight for recruitment marketing and employee engagement, recognition and retention. Today, there’s a turnover tsunami happening. We know employee recognition is directly
Reading Time: 5 minutes Creating recruitment marketing and employer branding videos that feature several employee perspectives is more important today than ever. Yes, your company culture video is experiencing a renaissance. Here’s why. The reliable “company culture video” is an important cornerstone of your recruitment marketing content stack. Its
Reading Time: 4 minutes We know that employee stories is the strongest form of recruitment marketing content. An employee story gives candidates REAL insight into your workplace, is memorable, and supports your broader employer brand statements. Employee stories are also extremely versatile. So as you embark on your next
Reading Time: 7 minutes We like positive sentiments like “We’re like a family” or even “I love it here!” We are happy for the person who feels that way. But, this does not serve the candidate, who is searching for real insight into your culture. An employee testimonial is
Reading Time: 5 minutes Here’s how to communicate the impact of talent branding problems, get leadership on board with employer branding, and achieve buy-in for your projects. Your leadership needs to understand how your work in employer branding and recruitment marketing impacts the profitability and productivity of your entire
Reading Time: 2 minutes Download Stories Inc.’s guide to compilation videos that communicate diversity and inclusion. Company culture videos that weave together multiple employee voices are a versatile video style. They can be personalized for teams and talent groups. And, they can illustrate values shared throughout the company. Obviously,
Reading Time: 2 minutes Get new employer branding content ideas for 2021! The world has drastically changed, and that means your content needs to reflect the new reality. It’s time to show candidates what it’s like to work at your company today. Significantly, you need to share how your
Reading Time: 5 minutes Yes, you can create video content from remote employees that is high-quality, visually compelling and tells great employee stories. Employee stories provide the best culture content and give the clearest insight into what it’s really like to work at your company. However, when you and
Reading Time: 4 minutes You need content ideas. And at Stories Inc., we’ve developed thousands of pieces of employee story content that candidates love. So, we have decided to share with you what is best resonating with candidates, and what tactics are successful for our customers. It’s all inside our free
Reading Time: 3 minutes This post is part of a blog series, featuring our favorite stories of 2019. How would your parents describe what you do for a living? Match.com employees asked their parents to describe their children’s professions and hilarity ensured (video below). “What is my job title?” a
Reading Time: 4 minutes This post is an excerpt from our downloadable guide to creating a recruitment marketing content stack. Whether you’re creating a recruitment marketing content strategy or populating your brand new recruitment marketing technology, you need a content stack. Here’s a framework we recommend when building your