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LINKEDIN LEARNING

From EVP to Impact:
How Takeda Activated a Global EVP with Stories

How do you create and activate an employer brand that works globally, resonates locally, and holds up over time? Join Emma James of Takeda for a behind-the-scenes look at how the company built a universal EVP and turned it into a long-term foundation for employer brand storytelling and activation.

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You’ll learn

Global Employer Brand Leader Emma James will share how employee stories have powered their global EVP activation. We’ll discuss:

  • Moving from a decentralized brand to a unified global EVP
  • Turning EVP strategy into authentic employee content that resonates across regions, teams, and talent audiences.
  • How Emma approaches a global content strategy, collaborates with local business partners, and more!

Watch recording on-demand.

Your speakers

Bernadette Van Gieson

Marketing Manager, Stories Inc.

Emma James

Global Employer Branding Lead, Takeda