Reading Time: < 1 minute If you are a small or mid-sized company, competing for talent against big companies can seem daunting. But whether you have 50 or 50,000 team members, candidates are attracted by unique cultures that align with their personal and professional goals. If you have a unique
Reading Time: 5 minutes If you read this blog, you know employee stories are the most effective employer branding and marketing content. And, an inspiring leadership story series is part of the employee story universe! As a communicator, you can tell effective culture stories by featuring your leadership team
Reading Time: < 1 minute In this episode, we reveal the four biggest mistakes companies make in employee storytelling and how to fix them to capture attention and build your employer brand. We’ll share insights from our nearly 12 years of experience and practical tips you can use immediately. Tune
Reading Time: 7 minutes No one wants to watch another boring talking head video. But when you’re creating content using employee stories, there will be people talking in your videos. There are four common mistakes in employee storytelling and we’re here to help you avoid them. The power of a
Reading Time: < 1 minute A recent study by Eagle Hill Consulting found that more than half of U.S. adults say diversity, equity and inclusion (DEI) is a key factor when evaluating career opportunities. In this DEI-focused session, we uncover the trends we’re seeing and also share the results of
Reading Time: 9 minutes The diversity and inclusion content on your company career site needs to be easily accessible, substantive, and action-oriented. The best diversity and inclusion career site content gives insight through real employee experiences and backs up leadership messages and strategy with stories. By researching 100 career
Reading Time: 11 minutes Your leaders are some of your most effective brand ambassadors, recruiters, and company and team promoters. And, there’s a platform built for their thought leadership: LinkedIn. There’s never been more of an opportunity to shine a light on your leaders while promoting your brand to
Reading Time: < 1 minute Forget one-size-fits-all! Today’s talent wants the team scoop. In this conversation, Jill and Christy from Stories Inc. reveal the Team Value Proposition (TVP): Your ticket to attracting, engaging, and retaining top performers in a crowded market. Learn the four steps to crafting a killer TVP,
Reading Time: < 1 minute In this episode, Stories Inc.’s Scott Thompson and Bernadette Van Giesen share how to communicate core values to distinguish your culture from the competition. Included in this conversation: Are you doing something unique with core values? We’d love to hear about it. Send an email
Reading Time: < 1 minute Check out our 2024 employer branding trends, inspired by the most pressing and strategic culture content projects we are kicking off in the new year. This is part two of our 2024 trends episode where we dive into the last three trends: employee advocacy, humanizing
Reading Time: < 1 minute Check out our list of 2024 employer branding trends, inspired by the most pressing and strategic culture content projects we are kicking off in the new year. This is part one of two where we dive into the first three trends: AI for content creation,
Reading Time: < 1 minute Directly from the interview chair! Listen as Stories Inc.’s Bernadette Van Gieson and Melissa Jones share the best questions to ask employees that push past past testimonials to get great stories, every time. Learn how you can get great employee stories to move your organizational